Schwarzkopf Live Intense Colour - Real Red

This is a permanent hair dye, meaning the color will not wash out. It will gradually fade over time and your natural root growth will become visible, typically requiring touch-ups every 4-6 weeks depending on hair growth.

Yes, but the final color result can vary significantly depending on your hair's current shade and condition. It's highly recommended to perform a strand test on a small, inconspicuous section of your hair first to see how the color develops.

Yes, absolutely. All hair dyes, including this one, can cause allergic reactions that can be severe. Allergies can develop over time, so a 48-hour patch test is mandatory before *every* application, even if you have used the product before.

Act quickly! Rinse immediately with cold water. For fabrics, follow the garment's washing instructions with a strong detergent. For furniture, check the surface material and try a mild cleaner, but some stains may be permanent. Always protect surfaces before starting.

It is generally not recommended to mix different hair dye shades unless specifically instructed by the manufacturer. Mixing can lead to unpredictable color results. For best results, stick to a single shade per application.

To prolong your vibrant red, use color-safe shampoos and conditioners, wash your hair with cooler water, and limit frequent washing. Minimize exposure to direct sunlight and use heat protectants when styling.

Ensure you followed the recommended development time precisely. Your starting hair color significantly impacts the final result; lighter hair generally achieves more vibrant shades. A strand test can help predict outcomes.

Uneven application is a common cause. Ensure the product is distributed thoroughly and evenly from roots to ends. If coloring long or thick hair, consider sectioning your hair carefully before application. Ensure your hair was dry and free of styling products before application.

Apply a barrier cream (like petroleum jelly) around your hairline, ears, and neck before applying the dye to prevent staining. If staining occurs, try wiping immediately with a damp cloth or a specialized hair dye stain remover. Do not rub vigorously.

This could be a sign of sensitivity or an allergic reaction. Immediately rinse your hair thoroughly with cool water. Discontinue use and seek medical advice if irritation persists or worsens. This is why the 48-hour patch test is crucial.

Always use the conditioner provided after rinsing, as it's formulated to nourish hair post-coloring. Ensure you didn't leave the dye on for longer than the recommended time. Regular deep conditioning treatments in the weeks following coloring can help restore moisture.