New Balance 1890 Joe Freshgoods Naughty Things - Purple - Black - UK 12

Joe Freshgoods' ongoing partnership with New Balance has officially produced its 12th installment,...

Best current price£140.00from Size?

Shoe Size UK
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Accent Colour
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Size?New Balance X Joe Freshgoods 1890 Blue in Men's Size 11.5
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£140.00
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OffspringNew Balance Joe Freshgoods X Abzorb 1890 Trainers Jfg Black Purple in Men's Size 11.5, Offspring
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£180.00
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Product Information

Full details

The New Balance 1890 Joe Freshgoods Naughty Things is a limited-edition trainer designed for fashion-forward adults who value both high-concept streetwear aesthetics and heritage-inspired footwear construction. Featuring a striking purple and black color palette, this hybrid model serves as a direct homage to the cinematic energy of 1990s music videos, offering a bold visual statement. While these trainers are designed for style and expression, potential buyers should note that their unique, high-saturation design may require more deliberate wardrobe coordination compared to neutral everyday footwear.

All features

Age Groupadult
ColourPurple
GenderMale
Shoe Size UK12
Accent ColourBlack
Shoe TypeTrainers
Series1890 Joe Freshgoods Naughty Things
BrandNew Balance

Extended Product Information

FAQs

Is the New Balance 1890 suitable for running?

This model is designed for lifestyle and casual streetwear use, not for high-impact running or athletic training.

How should I clean the colored suede parts?

Use a dedicated suede eraser or a soft-bristled brush. Never use harsh cleaning chemicals or fully soak the material.

Does this shoe fit true to size?

The New Balance 1890 typically fits standard to your normal New Balance size, but it is recommended to reference the provided size guide for your specific UK size.

Where does the inspiration for this shoe come from?

The design is inspired by 1990s music videos, specifically the high-saturation, bold visual style and fisheye lens aesthetic seen in the era's rap and R&B culture.

Can I replace the insoles?

Yes, the insoles are removable and can be replaced with custom orthotics if required.

Troubleshooting

Visible dirt on the upper fabric

Use a dry, soft-bristled brush to gently lift dirt from the grain of the material.

Creasing in the toe box area

Use shoe trees when not in use to maintain the internal shape of the trainer.

Minor scuffs on the midsole

Wipe the area with a damp microfiber cloth and a mild soap solution, then pat dry immediately.

Pros and Cons

Pros

  • Unique, high-impact aesthetic inspired by 90s culture
  • High-quality construction from a reputable collaborative partnership
  • Bold, standout color blocking in purple and black
  • Ideal for collectors and fans of exclusive limited-edition releases

Cons

  • Bold colors can be more challenging to style than neutral sneakers
  • Limited availability due to the collaboration nature of the series
  • Primary focus on aesthetic and style over performance sports utility

Setup, Compatibility & Care

To keep your trainers in optimal condition, treat them with a water and stain repellent spray suitable for premium footwear materials before the first wear. Since this is a suede or mixed-material construction common in New Balance collaborations, avoid machine washing or submerging the shoes in water. Use a soft-bristle brush to remove surface dust and dirt after each use. Store your trainers in a cool, dry place away from direct sunlight to prevent color fading of the deep purple dye. Compatibility with standard orthotic insoles is possible, though check the fit once your personal insoles are inserted to ensure consistent comfort.

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