The New Balance 990v4, first introduced in 1982 as the ultimate running shoe, has maintained its l...The New Balance 990v4, first introduced in 1982 as the ultimate running shoe, has maintained its legendary status over the years. Now reissued in its iconic grey, the silhouette remains a symbol of the brand's heritage. Featuring a premium pigskin suede and mesh upper, it’s equipped with ENCAP midsole cushioning, combining lightweight foam and a durable polyurethane rim for superior support and comfort. The 990’s original designers were tasked with creating the single best running shoe on the market. The finished product more than lived up to its billing. When it hit shelves for the first time in 1982 the 990 sported an elegantly understated grey colorway, and a then unheard of three-figure price tag. For avid runners and ahead of the curve tastemakers alike, the 990 was a mark of quality and superior taste. There have been updates to the design since ’82, and more color options, but the 990’s aspirational status symbol aura has never changed. Simply put, the 990 is the shoe so good, that we’ve never stopped making it. The MADE in USA 990v4, originally introduced in 2016, continued to refine the v3's modernization of the silhouette with a streamlined take on the mesh and pigskin suede overlay upper construction and fine-tuned adjustments to the cushioning. New Balance MADE U. S. footwear contains a domestic value of 70% or more. MADE makes up a limited portion of New Balance’s US sales.
This guide is for anyone seeking to understand the iconic New Balance 990v4, a shoe celebrated for its heritage and comfort. The 990v4 offers superior support and a timeless design, making it suitable for both avid runners and everyday wear. Note that while the design has seen updates, its aspirational status symbol aura has remained consistent since its original release.
All features
Age Group
adult
Colour
Grey
Gender
Male
Material
Leather
Shoe Size UK
7
Series
990
Model Part Number
U990GR4
Brand
New Balance
Extended Product Information
FAQs
What is ENCAP technology?
ENCAP is a midsole technology that combines lightweight foam and a durable polyurethane rim for superior support and cushioning.
How do I clean the suede and mesh upper?
Use a soft brush or cloth to remove loose dirt. For stains, use a suede cleaner, following the product instructions. Avoid machine washing.
Are these shoes suitable for running?
Yes, the 990v4 is suitable for running, offering good cushioning and support.
What is the 'Made in USA' designation?
It means that the footwear contains a domestic value of 70% or more, reflecting the quality and craftsmanship of US manufacturing.
Can I wear these shoes in wet conditions?
While the 990v4 can handle light moisture, they may not be ideal for heavy rain or wet conditions. Consider using a water-repellent spray for added protection.
What kind of socks should I wear with the 990v4?
Choose socks that provide cushioning and moisture-wicking properties, especially if you plan to use them for athletic activities or long periods of wear.
How should I store my New Balance 990v4 shoes?
Store them in a cool, dry place away from direct sunlight and heat when not in use.
Where can I find replacement laces?
Replacement laces can be found at New Balance retailers or online.
Troubleshooting
Suede appears stained or dirty.
Use a suede cleaner and a soft brush to gently remove stains. Follow the cleaner's instructions and allow the shoes to air dry.
The ENCAP midsole feels less cushioned over time.
The cushioning in the midsole will compress with use. Replace the shoes when the cushioning is no longer adequate.
The laces are frayed or broken.
Replace the laces with a new pair of New Balance laces. Measure the old laces to determine the correct length.
Pros and Cons
Pros
Timeless design with iconic status.
Superior cushioning and support with ENCAP technology.
High-quality materials like pigskin suede and mesh.
Made in USA, ensuring quality and craftsmanship.
Versatile for both athletic and casual wear.
Cons
May require specific care due to suede and mesh materials.
Limited availability of certain sizes and variations.
May not be ideal for extreme weather conditions.
The initial investment may be higher compared to other athletic shoes.
Setup, Compatibility & Care
Setup: The New Balance 990v4 requires no special setup. Simply put them on and go.
Compatibility: Compatible with various types of socks. It's recommended to choose socks that provide adequate cushioning and moisture-wicking properties, especially for running or athletic activities.
Care: To care for your New Balance 990v4:
Clean the pigskin suede and mesh upper regularly with a soft brush or cloth.
Use a suede cleaner for tougher stains.
Avoid machine washing; spot clean as needed.
Allow the shoes to air dry away from direct sunlight and heat.
Store the shoes in a cool, dry place when not in use.