Allies of Skin 20% Vitamin C Brighten + Firm Serum 30Ml
Discover Allies of Skin 20% Vitamin C Brighten + Firm Serum, a next-generation 20% Vitamin C serum...Discover Allies of Skin 20% Vitamin C Brighten + Firm Serum, a next-generation 20% Vitamin C serum, supercharged with Orange Extract Complex, an Antioxidant Complex of Glutathione and 3 Antioxidants for intense brightening, firming and antioxidant protection. This next-generation daily serum harnesses the cumulative effect of 20% Vitamin C with Orange Extract Complex to create an indispensable treatment for all skin types. It forms a protective shield against daily external aggressors and pollutants while paving the way for brighter, firmer skin. This antioxidant-rich formula promotes radiance - enhancing elasticity and fading dullness. Over time, skin glows with a brilliant smoothness. What makes it special? Most Vitamin C serums on the market today are formulated with water. However, since Vitamin C has a very strong ability to bind to free radicals of oxygen like the ones found in water (Water = H2O with 2 Hydrogen and 1 Oxygen molecule), as soon as it's dissolved in water, it starts to oxidise and change the colour of the formula (pure Vitamin C is clear and the colour changes to light orange and subsequently to dark orange). When this colour change happens, two things occur: 1) the activity of Vitamin C becomes disabled and 2) far worse, the “antioxidant” formulation actually turns into a “pro-oxidant” formulation. Essentially, if a Vitamin C formula changes colour, the Vitamin C is oxidised and becomes damaging to the skin. Our waterless serum, therefore, is extremely stable and its potency is ensured because it doesn't oxidise. This daily serum harnesses the cumulative effect of 20% Vitamin C, 2% Orange Extract Complex derived from citrus cells, and 0.05% Dimethylmethoxy Chromanol to create a targeted effect for all skin types. It forms a protective shield against daily external aggressors and pollutants while paving the way for brighter, firmer-looking skin. This antioxidant-rich formula promotes radiance-enhancing elasticity and fading dullness. Over time, skin glows with a brilliant smoothness. Its waterless base ensures that the colour of this formula does not change, and it stays potent. The unique formula has an initial balm-like quality (due to pure diamond powder that imparts instant radiance) that may feel thick at first but melts instantly in contact with damp skin. After cleansing and misting or toning, apply 1-2 pumps all over your face, eye area, and neck onto very damp skin. Follow up with your favourite moisturiser or face oil. This product melts into the skin when it comes into contact with moisture, so it's best to apply on very damp skin for optimal absorption. Providing enhanced firming and brightening qualities, Allies of Skin 20% Vitamin C Brighten + Firm Serum has an antioxidant-rich formula that increases elasticity, enhances radiance, and encourages smoothness. Harnessing a supercharged formula of 20% ethylated L-ascorbic acid, 2% orange extract complex, 0.05% dimethylmethoxy chromanol, glutathione, and 3 antioxidants, this anti-ageing serum intensely brightens, firms, and provides incredible antioxidant protection for all skin types. The next-ge
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