A luxury Salon Professional Permanent Hair Colour with genuine Pureplex Bond Reconstructing techno...A luxury Salon Professional Permanent Hair Colour with genuine Pureplex Bond Reconstructing technology for stronger healthier hair. Ultimate Colour Performance & Incredible Condition. PUREPLEX TECHNOLOGY: Unique bond reconstructor treatment uses genuine Plex Technology, natural proteins and vitamins to effectively rebuild the hair’s natural structure during hair colouring. PurePlex for Stonger Healthier Hair SUPREME LIGHTENING EASY CREAM FORMULA: Achieve up to 3 levels of lift with Knight & Wilson's non-drip formula that promotes easy application of your Colour Freedom permanent hair lightener, delivering perfectly even, beautiful blonde hair colour PERFECT HAIR COLOUR WITH ADDED GLOSS + SOFTNESS: Shine Booster Complex with shea butter and argan oil to nourish, protect and add beautiful shine. Boosts colour penetration for a radiant finish and permanent results Permanent hair dye with optimal grey coverage, Complete hair colour treatment with colourant, developer, PurePlex system and disposable gloves NATURAL LOOKING HAIR COLOUR RESULTS: Beautifully natural colour shades full of gloss and radiant shine. Long-Lasting 100% Grey Coverage
Knight & Wilson Colour Freedom Lightest Extra Ash Blonde Permanent Hair Colour. Formulated With Pureplex To Protect, Restore And Nourish. Up To 3 Levels Of Lift.
OnBuy.comKnight & Wilson Colour Freedom Lightest Extra Ash Blonde Permanent Hair Colour. Formulated With Pureplex To Protect, Restore And Nourish. Up To 3 Levels Of Lift.
This guide is for adults seeking salon-professional permanent hair colour at home. The key benefit is achieving strong, healthy-looking hair with vibrant, long-lasting black colour and 100% grey coverage, thanks to its integrated PurePlex Bond Reconstructing technology. A potential caveat is the need for careful patch testing prior to use, as with any hair colouring product. This permanent hair dye offers ultimate colour performance, incredible condition, and a natural-looking finish with added gloss and softness.
All features
Age Group
adult
Colour
Brown
Gender
Unisex
Model Part Number
CF-LEAB-10.21
Brand
Knight & Wilson
Extended Product Information
FAQs
How long does the colour last?
Colour Freedom Permanent Hair Colour is designed for long-lasting results. As a permanent dye, it will gradually fade over many washes but is intended to remain vibrant for an extended period. Using colour-safe hair care products can help prolong the colour's intensity.
Can I use this to go from black to blonde?
This product offers up to 3 levels of lift, meaning it can lighten hair significantly. However, it is primarily a permanent hair colour. For drastic colour changes, such as going from black to a very light blonde, multiple sessions or professional services may be required.
What is PurePlex technology?
PurePlex is a unique bond reconstructor treatment integrated into the hair colour. It uses genuine Plex Technology, natural proteins, and vitamins to rebuild the hair’s natural structure during the colouring process, helping to keep hair stronger and healthier.
Do I need to buy a developer separately?
No, the Colour Freedom Permanent Hair Colour kit is a complete treatment and includes the colourant, developer, PurePlex system, and disposable gloves.
How often can I colour my hair with this product?
For permanent hair colour, it is generally recommended to recolour only when new growth appears (typically every 4-6 weeks) to avoid over-processing the hair lengths and ends. Always follow the product instructions and perform strand tests if unsure.
Is this product suitable for sensitive scalps?
While the formula aims for a balance of performance and condition, a skin sensitivity patch test 48 hours before use is mandatory for everyone, especially those with sensitive scalps, to check for adverse reactions.
Troubleshooting
Uneven colour application
Ensure hair is thoroughly detangled before application and that the product is applied evenly from root to tip. For future use, consider sectioning hair carefully and using a mirror for back application.
Colour not developing as expected
Verify that the correct developer volume was used and that the mixing ratio was accurate. Ensure the colour was left on for the full recommended development time. Previous hair treatments or dyes may affect the outcome.
Hair feels dry or damaged after colouring
Ensure the PurePlex system treatment was used as directed. Follow up with regular deep conditioning treatments and use a colour-safe shampoo and conditioner. Avoid harsh styling or chemical treatments immediately after colouring.
Skin irritation or allergic reaction
Immediately rinse the product from the hair and skin. Do not use the product again. Seek medical advice if symptoms are severe. Ensure a patch test was performed 48 hours prior to application.
Pros and Cons
Pros
Contains PurePlex technology for hair strengthening.
Offers excellent grey coverage.
Enriched with nourishing shea butter and argan oil.
Provides a complete kit with all necessary components.
Achieves vibrant, long-lasting colour results.
Cons
Requires a patch test before application.
Lightening capability is limited to 3 levels.
Effectiveness may vary based on original hair colour and condition.
Setup, Compatibility & Care
Setup:
Patch Test: Always perform a skin sensitivity test 48 hours before colouring.
Preparation: Mix the colourant and developer according to the instructions in the provided guide. Wear the included gloves.
Application: Apply the non-drip cream formula evenly to dry, unwashed hair, starting from the roots and working towards the ends.
Development: Leave the colour on for the time specified in the instructions.
Rinsing & Treatment: Rinse hair thoroughly until water runs clear. Apply the PurePlex system treatment and leave on for the recommended duration before rinsing again.
Compatibility:
Suitable for adult use.
Designed for permanent hair colouring.
Can be used on natural or previously coloured hair (results may vary on heavily processed hair).
Offers optimal grey coverage.
Care:
Use colour-safe shampoos and conditioners to maintain colour vibrancy.
Avoid excessive heat styling to preserve hair health and colour.
Condition hair regularly to maintain softness and shine.