Wella Professionals Ultimate Color Blonde Shampoo - 250ml

Developed to neutralise the look of brassiness, the Wella Professionals Ultimate Color Blonde Sham...

Best current price£18.19from Notino.co.uk

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Notino.co.ukWella Professionals Ultimate Color Blonde Shampoo Shampoo For Neutralising Brassy Tones For Bleached Or Highlighted Hair 250 Ml
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Boots.comWella Professionals Ultimate Color Blonde Shampoo – Anti-Brass Purple For & Highlighted Hair250 Ml, 250Ml
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LOOKFANTASTICWella Professionals Ultimate Color Blonde Shampoo 250ml
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eBayWella Professionals Ultimate Color Blonde Shampoo 250ml - shampoo neutralizing b
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Product Information

Full details

The Wella Professionals Ultimate Color Blonde Shampoo is a specialized hair care solution designed for individuals with lightened, blonde, or highlighted hair who want to maintain cool tones. Its primary benefit is the neutralization of unwanted brassy, yellow, and orange hues through a potent blend of violet pigments and activated charcoal, though users should note that the toning effect may cause dryness if used too frequently without a follow-up hydrating conditioner.

All features

GenderUnisex
SeriesUltimate Color Blonde
Model Part Number99350193614
BrandWella Professionals

Extended Product Information

FAQs

Can I use this shampoo every day?

It is not recommended for daily use, as the pigment and charcoal can be drying. Use it 1-2 times per week.

Is this safe for color-treated hair?

Yes, it is specifically designed for lightened and color-treated hair to maintain cool tones.

Does this replace my regular shampoo?

It is best used as a treatment shampoo in rotation with your regular gentle or hydrating shampoo.

Will this stain my hands?

The pigments are concentrated. It is recommended to rinse your hands immediately after massaging the product into your hair.

Does it contain sulfates?

Please check the specific bottle label for the full ingredient list, as formulations may evolve.

Can it be used on grey or silver hair?

Yes, the violet pigments are excellent at brightening grey and silver hair by neutralizing yellowing.

Troubleshooting

Hair appears purple after washing

You left the product on too long. Use a clarifying shampoo in your next wash to remove excess pigment.

Hair feels slightly dry after use

The toning agents may be dehydrating. Follow up with a highly moisturizing conditioner or a leave-in treatment.

Not seeing a change in tone

Ensure you are applying the shampoo to saturated hair and increasing the processing time to 5 minutes.

Pros and Cons

Pros

  • Effectively eliminates stubborn brassiness
  • Protects against damage from hard water minerals
  • Leaves hair feeling soft rather than stripped
  • Enhances overall shine and luminosity
  • Professional-grade formula suitable for home use

Cons

  • May stain porous surfaces if not rinsed promptly
  • Requires consistent usage to see dramatic shifts in tone
  • Not intended for daily use on all hair types
  • Can be drying if left on the hair for too long

Setup, Compatibility & Care

To use, apply a generous amount to wet hair, massage into a lather, and rinse thoroughly. Because this is a color-depositing product, always follow with a deep conditioner or hair mask to lock in the moisture provided by the Pro-Vitamin B5. It is compatible with all lightened hair types, including bleached, balayage, and natural blonde hair. To care for the product, store the bottle in a cool, dry place away from direct sunlight. To ensure safety, perform a patch test if you have sensitive skin, and be mindful to rinse your shower or bathtub thoroughly after use to avoid temporary pigment staining on tile or grout.

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