The original 740 was a go-to running shoe, worn for miles and then repurchased again and again. Th...The original 740 was a go-to running shoe, worn for miles and then repurchased again and again. This long-standing favorite returns from the archives, ready to inspire a whole new generation of fans. The 740 combines familiar elements of 2000s running inspiration—an open knit mesh upper, segmented midsole, and a streamlined silhouette—with touches like two-tone mesh and angular overlays, which give the 740 its unique visual identity. Whether you're discovering or rediscovering, the 740 is ready to be your next favorite shoe.
This guide is for anyone who loves classic running shoes and appreciates a blend of style and comfort. The New Balance 740 offers a retro design with modern features, providing a comfortable experience for everyday wear. A key caveat is that sizing may vary slightly from other New Balance models. The 740 combines 2000s running inspiration with modern design elements, featuring an open knit mesh upper and a streamlined silhouette.
All features
Age Group
adult
Colour
Brown
Gender
Unisex
Shoe Size UK
5.5
Accent Colour
Grey
Shoe Type
Trainers
Series
740
Model Part Number
U740AS2
Brand
New Balance
Extended Product Information
FAQs
How do I determine my size?
Refer to the New Balance size chart. It's recommended to measure your feet and compare them to the chart to find the most accurate fit.
Are these shoes suitable for running?
While the 740 is inspired by running shoes, it's primarily designed for casual wear. For serious running, consider shoes specifically designed for running.
Can I machine wash these shoes?
It is not recommended. Machine washing can damage the materials. Clean the shoes with a damp cloth.
What kind of socks should I wear with these?
Wear any socks that provide comfort. The choice depends on personal preference and the weather.
Where can I purchase the New Balance 740?
The New Balance 740 is available at New Balance stores, authorized retailers, and online.
What is the warranty on these shoes?
Warranty information can be found on the New Balance website or at the point of purchase.
Troubleshooting
Shoes feel tight.
Ensure the correct size is purchased. Consider trying a half-size larger if you prefer a looser fit.
Mesh material gets dirty quickly.
Use a soft brush to gently clean the mesh, and consider applying a fabric protectant to repel dirt.
Pros and Cons
Pros
Classic retro design.
Excellent breathability due to the mesh upper.
Comfortable cushioning and support from the segmented midsole.
Versatile and suitable for everyday wear.
Durable materials ensuring longevity.
Cons
Sizing might vary slightly compared to other New Balance models.
Limited availability of certain color combinations.
May not be ideal for high-intensity athletic activities.
Setup, Compatibility & Care
Setup: The New Balance 740 requires no specific setup; it's ready to wear straight out of the box.
Compatibility: Compatible with various outfits, from casual jeans to athletic wear. It fits seamlessly into your existing wardrobe.
Care: To clean the shoes, gently wipe them with a damp cloth. Avoid using harsh chemicals or machine washing, as this may damage the materials. Allow them to air dry in a well-ventilated area, away from direct sunlight or heat.