Simply Colour Permanent Hair Dye - True Red

The most critical step is performing a strand test 48 hours before full application. This will show you exactly how the True Red shade will look on your specific hair type and colour, and will also highlight any potential reactions. Following the application instructions precisely is also key.

Simply Colour is recommended for best results on blonde to light brown hair. Applying it to dark brown or black hair will likely result in minimal to no visible change, or a very subtle tint that is not the intended True Red. For darker hair, a lightening process may be required first, which is outside the scope of this product.

Simply Colour provides intense, long-lasting colour. However, the duration can vary based on hair washing frequency, hair type, and aftercare routine. Using colour-safe products and avoiding excessive washing will help maintain the vibrancy for longer.

The conditioning balm, enriched with argan oil, is designed to be used after rinsing out the hair colour. It helps to seal the colour pigment into the hair shaft, enhance shine, and restore moisture, leaving your hair feeling soft and looking glossy.

It is recommended to use two packs if you have thicker or longer hair (extending past your shoulders) to ensure complete and even saturation. If you have fine or short hair, one pack may be sufficient, but a strand test and assessment of your hair volume will help you decide.

Your hair should be dry and free from styling products like gels or mousses. It's also advisable to protect your clothing with an old towel or cape and apply a barrier cream around your hairline to prevent skin staining.

Results can be unpredictable on previously dyed hair, especially if the previous colour was significantly different or if the hair is damaged. A strand test is essential to see how the True Red will interact with your current hair colour and condition. Avoid using on hair that has been recently bleached or permed.

Results depend heavily on your natural hair colour and condition. Performing a strand test beforehand is crucial. If the result is lighter than desired, it may indicate your natural hair is darker than anticipated for this shade. If darker, your hair may have absorbed too much pigment. Ensure you followed the timing precisely and used enough product for even saturation.

Ensure the colour mixture was thoroughly applied to all grey areas and that the timing was followed correctly. For resistant grey hair, you may need to leave the colour on for the maximum recommended time (if safe to do so based on strand test) or consider a product specifically formulated for stubborn grey.

Immediately rinse the product from the skin. Do not use the hair dye if you experience any irritation, redness, itching, or breathing difficulties. Always perform the patch test 48 hours prior to application. Consult a doctor if symptoms persist.

Ensure you have used the included conditioning balm thoroughly after rinsing the colour. Use gentle, colour-safe hair care products and avoid heat styling for a few days. Deep conditioning treatments can help restore moisture.

Make sure you waited the recommended time (24-48 hours) before your first wash and are using colour-safe shampoo and conditioner. Avoid frequent washing with hot water, which can strip colour faster.