Profusion Cosmetics 30 Hour Super Stay Multitasking Foundation - Naked Ivory - Nude - 30ml

Built for the busy, the on-the-go, and the never-sit-still. This lightweight, hardworking formula ...

Best current price£10.99from Debenhams

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DebenhamsProfusion Cosmetics Nude 30 Hour Super Stay Multitasking Foundation Naked Ivory In | Size: 30Ml
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Dorothy PerkinsProfusion Cosmetics Unisex Nude 30 Hour Super Stay Multitasking Foundation Naked Ivory In 30Ml
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Oasis UK & IEProfusion Cosmetics Unisex Nude 30 Hour Super Stay Multitasking Foundation Naked Ivory In | Size: 30Ml
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WallisProfusion Cosmetics 30 Hour Super Stay Multitasking Foundation Naked Ivory in Nude | Size: 30ml
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Product Information

Full details

The Profusion Cosmetics 30 Hour Super Stay Multitasking Foundation is designed for busy individuals who need a reliable, long-wear base that maintains a luminous matte finish from morning to night. It is ideal for those seeking a lightweight formula that resists fading or melting throughout the day, providing a polished look without the need for constant touch-ups. While it excels in longevity and comfort, users with extremely dry skin should ensure their face is well-moisturized beforehand to prevent the matte finish from clinging to dry patches.

All features

Model Part Number656497649187
BrandProfusion Cosmetics

Extended Product Information

FAQs

Is this foundation suitable for sensitive skin?

The formula is designed for comfort, but we recommend performing a patch test on your jawline if you have known skin sensitivities.

Does this foundation provide full coverage?

Yes, the formula is buildable, allowing you to achieve medium to full coverage depending on your application method.

Will this foundation transfer to my clothes?

The formula is designed to be transfer-resistant once it has fully set, though care should still be taken when dressing.

Do I need a primer with this foundation?

While not strictly required due to the long-wear properties, a primer can help optimize the finish depending on your skin type.

How do I ensure I have the right shade?

We recommend swatching the foundation along your jawline in natural light and letting it dry down completely, as some shades may shift slightly when they settle.

Troubleshooting

Foundation looks cakey after application

Use a damp beauty sponge instead of a brush and apply in thinner, buildable layers rather than one heavy layer.

Product clings to dry patches

Exfoliate the skin gently before application and ensure you have applied a hydrating serum or moisturizer.

Color appears inconsistent

Ensure the bottle is shaken vigorously for at least 10 seconds before dispensing to combine the formula components.

Pros and Cons

Pros

  • Extremely long-lasting wear up to 30 hours
  • Lightweight feel despite high performance
  • Balanced luminous matte finish
  • Does not require frequent touch-ups throughout the day

Cons

  • May require extra hydration for very dry skin types
  • Requires thorough cleansing to remove at the end of the day
  • Matte finish may accentuate texture if not properly prepped

Setup, Compatibility & Care

To ensure the best application, start by cleansing and moisturizing your face. If you have combination skin, apply a light primer in the T-zone to maximize wear. The 30ml bottle is travel-friendly and should be stored in a cool, dry place away from direct sunlight to maintain formula stability. When removing the product at the end of the day, use an oil-based cleanser or a high-quality micellar water to break down the long-wear pigments thoroughly. Always shake the bottle well before use to ensure the pigments and luminous agents are properly mixed.

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