e.l.f. Illuminating Putty Primer - Universal Glow

The primary benefit is creating a smooth, radiant base for makeup, minimizing pores, and hydrating the skin.

Yes, it is suitable for all skin types. However, those with very oily skin may prefer a mattifying primer in their T-zone.

Apply a thin, even layer to moisturized skin before makeup application. Allow it to set for about 30 seconds before applying foundation. The Putty Primer Applicator is recommended for easy and hygienic application.

Yes, it works well under various foundation types, including liquid, cream, and powder formulas.

Key ingredients include hyaluronic acid and vegan collagen for hydration, along with a blend of other ingredients to smooth the skin and create a poreless effect.

Store it in a cool, dry place and ensure the lid is tightly closed to prevent it from drying out.

Yes, e.l.f. products are vegan and cruelty-free.

Ensure your skin is properly moisturized before application. Using too little product can also cause this; try applying a slightly thicker layer.

Make sure to allow the primer to set for at least 30 seconds before applying foundation. Ensure you are using the correct amount of product.