Aveda Shampure - Body Wash

Yes, it is formulated to be gentle on all skin types, though we always recommend a patch test if you have known allergies to specific botanical ingredients.

While it is a gentle cleanser, it is specifically formulated for the body. We recommend using a dedicated facial cleanser for the delicate skin on your face.

The signature Shampure scent is designed to be delicate and soothing; it typically provides a light, pleasant fragrance immediately after use that fades gradually.

Aveda is well-known for its commitment to cruelty-free practices and plant-based ingredients; please check the product packaging for the most current certification details.

The packaging is generally recyclable; please rinse the bottle thoroughly and check your local municipal recycling guidelines for plastic processing.

Store the bottle upside down on its cap when nearly empty to allow gravity to pull the product toward the opening.

Ensure your loofah or washcloth is sufficiently wet before adding the product, or use a larger volume of water to activate the surfactants.