Too Faced Born This Way Super Coverage Concealer 13.5ml - Shortbread

This Too Faced Born This Way Super Coverage Concealer in shade Shortbread offers a multi-use formu...

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Product Information

Full details

This guide is for anyone seeking to achieve a flawless complexion by effectively concealing imperfections. The Too Faced BTW Super Coverage Concealer in Shortbread offers high-performance super coverage with a smooth and natural finish, ideal for daily use. While its high coverage is a significant advantage, finding the perfect shade match can sometimes require careful consideration to ensure seamless integration.

All features

BrandToo Faced

Extended Product Information

FAQs

What is the best way to apply the Too Faced BTW Super Coverage Concealer for maximum coverage?

For optimal results and maximum coverage, apply a small dot directly onto the imperfection. For under-eyes, apply in a small triangle. Blend gently with a damp beauty sponge, a brush, or your ring finger using dabbing or patting motions. For the highest coverage, build up thin layers rather than applying one thick layer.

Can this concealer be used for highlighting and contouring?

Yes, its `super coverage` formula and diverse shade range make it excellent for both highlighting and soft contouring. For highlighting, choose a shade 1-2 shades lighter than your skin tone. For soft contouring, select a shade 2-3 shades deeper than your skin tone. Apply to desired areas and blend well for a sculpted look.

Is the Too Faced BTW Super Coverage Concealer suitable for oily skin?

Yes, its high-performance formula and natural finish can work effectively on oily skin. For best results on oily skin, ensure to set the concealer with a mattifying setting powder to help control shine and prolong wear throughout the day.

How do I choose the correct shade, especially 'Shortbread'?

The `Shortbread` shade is designed for specific undertones. To choose the correct shade, consider your skin's undertone (cool, warm, or neutral). It's often recommended to match the concealer to your foundation for spot concealing, or go one shade lighter for brightening under the eyes. In-person swatch testing on your jawline in natural light is ideal if possible.

How much product is in one container of this concealer?

Each container of the Too Faced BTW Super Coverage Concealer holds 13.5ml of product. This provides a substantial amount for regular and consistent use, offering good value.

Does this concealer crease under the eyes, and how can I prevent it?

Like many high-coverage concealers, it can crease if not properly set, especially in active areas like the under-eye. To minimize creasing, apply a thin layer, blend it well, and immediately after application, lightly set the area with a finely milled translucent setting powder by pressing it gently into the skin.

Troubleshooting

Concealer looks cakey or settles into fine lines.

Ensure skin is well-hydrated and prepped before application. Apply a smaller amount of product, as this is a super coverage formula. Blend thoroughly with a damp sponge or by gently pressing with fingers. Lightly set with a finely milled translucent powder, especially under the eyes, using a pressing motion rather than swiping.

Shade 'Shortbread' doesn't blend seamlessly with my skin tone.

The `Shortbread` shade might be too light, dark, or have an incorrect undertone for your complexion. Try blending it out more vigorously. For a custom match, consider purchasing another shade to mix. Alternatively, use 'Shortbread' for specific purposes like brightening (if lighter than your skin) or spot concealing (if it matches an area like your jawline).

Concealer doesn't last all day or fades quickly.

Ensure your skin is properly prepped and moisturized. Apply the concealer over a primer if you use one. Set the concealer with a light dusting of translucent setting powder, especially in areas prone to creasing or fading. Avoid touching your face excessively throughout the day, which can disturb the product.

Pros and Cons

Pros

  • Exceptional Coverage: Effectively conceals even prominent imperfections, reducing the need for multiple layers of product.
  • Natural-Looking Finish: Despite its high coverage, it avoids a heavy or cakey appearance, blending seamlessly with the skin.
  • Long-Lasting Performance: The high-performance formula helps ensure durability throughout the day, resisting fading.
  • Smooth Application: Applies easily and blends smoothly, contributing to a refined and polished look.

Cons

  • Shade Matching: Selecting the precise shade online can be challenging; in-person testing is often recommended for perfect matching.
  • Potential for Heaviness: For individuals preferring very minimal coverage, the super coverage might feel too substantial if not applied sparingly.
  • Creasing Potential: Like many high-coverage concealers, it may settle into fine lines or crease under the eyes if not properly set with powder.

Setup, Compatibility & Care Instructions

Application Tips

  • Skin Preparation: For best results, ensure your skin is clean, well-moisturized, and if desired, primed before application. This creates a smooth canvas for the concealer to adhere to.
  • Shade Selection: The `Shortbread` shade is designed for specific skin undertones. When selecting, consider your skin's undertone (cool, warm, neutral) and choose a shade that either matches your foundation perfectly for spot concealing, or one shade lighter for brightening under the eyes. If unsure, test a small amount on your jawline in natural light.
  • Blending Tools: Use a damp beauty sponge, a dedicated concealer brush, or your clean fingertips for blending. Dabbing or patting motions are typically more effective for coverage than swiping, as they press the product into the skin.
  • Layering: While this concealer offers `super coverage`, if extremely stubborn imperfections remain, allow the first thin layer to set slightly before applying a second, even thinner layer. Build coverage gradually.

Compatibility

This concealer is generally compatible with most liquid, cream, and powder foundations, primers, and setting powders. For optimal results, consider pairing it with other Too Faced products designed to work synergistically. It is suitable for most skin types due to its smooth finish, but individuals with extremely dry skin should ensure thorough moisturization beforehand to prevent accentuating dry patches.

Care & Storage

  • Hygiene: To maintain product integrity and prevent bacterial growth, avoid directly touching the applicator to blemishes or other skin concerns, then reinserting it into the tube. Instead, dispense a small amount onto a clean surface (e.g., the back of your hand or a mixing palette) and apply with a clean brush or sponge.
  • Storage: Store the concealer in a cool, dry place away from direct sunlight and extreme temperatures. Ensure the cap is securely tightened after each use to prevent the product from drying out and to maintain its consistency.
  • Shelf Life: Most makeup products have a PAO (Period After Opening) symbol (e.g., 6M or 12M). Adhere to this guideline for best performance, safety, and hygiene. Discard after the recommended period.

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