Rimmel Kind & Free Mascara - Brown Black

The product description does not explicitly state that this mascara is waterproof. It is designed for long-lasting wear and conditioning benefits.

Being 'clean' means the formula is made with 99% ingredients of natural origin and is free from mineral oil, animal-derived ingredients, and perfumes. It focuses on gentle and ethically sourced components.

This mascara is formulated to deliver conditioning volume and length for up to 36 hours. Individual wear time may vary depending on activity and environment.

Yes, Rimmel Kind & Free Mascara is Leaping Bunny approved, confirming it is cruelty-free and not tested on animals.

The formula is infused with organic certified shea butter and biotin, known for their nourishing and conditioning properties.

While the product is free from mineral oil and perfumes and made with 99% natural origin ingredients, individual reactions can vary. If you have particularly sensitive eyes, it's always recommended to perform a patch test or consult with a dermatologist.

While specific removal instructions are not provided, as a long-lasting mascara, it's generally recommended to use an oil-based makeup remover or a gentle micellar water specifically designed for eye makeup removal. Soak a cotton pad and gently press it on your closed eyelid for a few seconds before wiping downwards.

Before applying, wipe any excess product from the wand onto the rim of the tube. Apply mascara with a gentle wiggling motion from the base to the tips, ensuring even distribution. Avoid applying too many thick layers too quickly; allow a few seconds between coats.

For greater emphasis, apply several coats of mascara. Focus on the tips of the lashes for extra length and wiggle the wand at the base for more volume. Ensure full coverage from root to tip.

Ensure the cap is screwed on tightly after every use to prevent air from drying out the formula. Avoid 'pumping' the wand in and out of the tube, as this pushes air into the container and can accelerate drying.